women’s football sponsorship budget
5 Pickleball Trends Expose Sponsors' Silent Cost
5 Pickleball Trends Expose Sponsors' Silent Cost Pickleball’s exploding popularity is quietly raising sponsor expenses, as 70% of women’s football teams earn less than 30% of market revenue share (2024 Global Sports Sponsorship Survey). The sport’s adaptive-court boom forces brands to stretch budgets into tech-driven paddle